My first reaction is 'they just can't!'. But Emap have a habit of closing magazines I like, so they probably will. I feel rather gutted about this. J17 and The Face, along with Melody Maker and the NME, were the publications that first made me fall in love with magazines, with journalism. I admit my obsession is unhealthy (I'm not obsessed because it's my job to be, I do this job because of the obsession, there was never any doubt in my mind that I wouldn't.), but I feel like the house I grew up in is about to be demolished.
Other more balanced thoughts please.
― Anna (Anna), Friday, 12 March 2004 11:15 (twenty-two years ago)
Axe hangs over The Face as falling sales force Emap titles review
Dan Milmo and Jane MartinsonFriday March 12, 2004The Guardian
The Face, the style magazine that was at the cutting edge of 80s and 90s culture, is facing closure more than two decades after its launch.
Emap, the media group which bought it in 1999, is undertaking a review of its titles - a move which is also likely to result in the closure of its now 21-year-old teenage magazine, Just 17.
The group is expected to tell staff today that the future of both titles is under review. Some 20 journalists work on The Face.
A final decision is not expected for several weeks, but the survival of The Face as a monthly magazine is thought to be unlikely.
Emap has not ruled out selling the title, which helped launch Kate Moss as a supermodel and defined publishing for an era. The company is also considering a website version of the title.
Emap would not comment on the closure yesterday, but a spokesman said: "We are reviewing our titles. The Face and Just 17 are under particular consideration."
Launched in 1980, a year after Margaret Thatcher came to power, The Face became the bible of counter-culture.
Cultural commentator Peter York said it epitomised the aesthetic backlash against the former prime minister: "Just being cool was to be oppositional because Thatcher was so uncool."
The Face was never a mass-market publication but its modest circulation has suffered since the turn of the millennium, slipping to 40,000 from 71,000 in 1999, which even then was considered a crisis point. It now sells an average of 24,500 copies a month in the UK and Ireland, with the rest sold overseas.
The consumer magazine market has never been more cut-throat, with upstart celebrity publications such as Heat now attracting an average readership of 566,000. But Heat's success underlines The Face's failure.
If the 90s represented the apex of clubbing, Britpop and urban music culture, then the new millennium has seen the cultural mainstream taken over again by instant celebrities.
The stylish Face, which was too proud to give away CDs on its cover before succumbing with a Basement Jaxx mini-record three years ago, simply found itself out of fashion.
In November 1980, David Bowie was the cover star, but in July 1999 it was carrying a 20-page special on the Star Wars prequel, the Phantom Menace.
It briefly broke back into the mainstream three years ago, when a cover story on David Beckham featured the footballer posing, blood-drenched, in cruciform.
One former Emap executive said there were doubts over the magazine's longevity when it was bought, along with Arena, at the turn of the century for £16m: "The question then was: is this a 90s brand we are buying or can we push it into the next decade? - and that's what they ended up buying."
Although the magazine is understood to have made money for Emap, it has been losing cash in the past year. Its recent love-hate relationship with popular culture is epitomised by Popbitch, the gossip website. The site is run by the editor of The Face, Neil Stevenson, who was appointed in 2002 with the remit of turning the ailing title around.
While Popbitch has had its brushes with the legal fraternity, The Face nearly closed in 1992 when the former Neighbours star Jason Donovan successfully sued the magazine for insinuating that he was gay and then accusing him of being a liar and a hypocrite when he denied it. The Australian actor rescued the magazine from bankruptcy by agreeing to forego 70% of the £290,000 bill for damages and costs.
As well as championing every major youth movement from the new romantics to acid house and garage, The Face's design revolutionised the publishing industry in the 80s. Neville Brody, the magazine's first art director, who designed the title from 1981 to 1986, became one of the world's most influential graphic designers .
But there was much more to The Face than design. It was also the home of some of the best writing, and in Gavin Hills it employed one of the foremost journalists of his generation.
Emap sources said the axe fell as executives drew up the budget for the next financial year and crossed off titles that had not responded to re-launches and new editors.
Just 17, another long-running Emap title, has been steadily losing readers to rivals considered more in keeping with the livelier - and, some would say - racier teenage market.
The magazine has been crit icised by analysts for failing to keep up with demographic and social changes in the fast-moving teenage market for some time.
According to the most recent ABC circulation figures for Just 17, some 134,000 copies of the title were sold last month. That compares with 250,000 for Bliss, Emap's newer magazine targeted at the same age group.
When The Face was acquired by Emap, media observers feared the magazine would lose its cutting edge and become a bland, sterile product. Emap defied the doubters and stuck with the magazine despite consistently declining sales, but Mr York predicted its fate four years ago when he said: "Some magazines simply have a life of their time, and that's that."
Separately, Emap Performance, the group's broadcasting division, is understood to be cutting jobs across its radio stations and music magazines in an attempt to cut costs.
― Anna (Anna), Friday, 12 March 2004 11:17 (twenty-two years ago)
― Matt DC (Matt DC), Friday, 12 March 2004 11:21 (twenty-two years ago)
oh, x-post - you just answered that with your post above!
― C J (C J), Friday, 12 March 2004 11:21 (twenty-two years ago)
I felt this way when the Penny post and King & Country folded.[/marcello]
― Pete (Pete), Friday, 12 March 2004 11:24 (twenty-two years ago)
― Anna (Anna), Friday, 12 March 2004 11:26 (twenty-two years ago)
Back when I read it cover to cover on the day it came out each month, articles by Gavin Hills and Andrew Mueller changed the way I thought about a lot of things and there were some good book recommendations too. I was the first person I knew who read Trainspotting, which was important to me at the time, though rather less so now.
― Madchen (Madchen), Friday, 12 March 2004 11:26 (twenty-two years ago)
The Face Of A Someone Who Is Just Seventeen(Imagine how horrible the cover of that magazine would be).
― Pete (Pete), Friday, 12 March 2004 11:27 (twenty-two years ago)
(Gavin Hills, sob. He was lovely). Also Madchen are you sure you don't mean Andrew Smith? I can't imagine Mueller changing anyone's life
― suzy (suzy), Friday, 12 March 2004 11:29 (twenty-two years ago)
― Madchen (Madchen), Friday, 12 March 2004 11:32 (twenty-two years ago)
― suzy (suzy), Friday, 12 March 2004 11:33 (twenty-two years ago)
― Jerry the Nipper (Jerrynipper), Friday, 12 March 2004 11:33 (twenty-two years ago)
― suzy (suzy), Friday, 12 March 2004 11:36 (twenty-two years ago)
― Madchen (Madchen), Friday, 12 March 2004 11:37 (twenty-two years ago)
'All those 90s style mags like Dazed and Sleaze and Wallpaper*, they seem pretty finished. They won't really survive the transition to this decade, just like Blitz didn't survive the transition to the 90s. Vice is, like it or not, setting the tone.'
That may be the most optimistic reading. The depressing reading is that Zoo Weekly is setting the tone.
http://image.guardian.co.uk/sys-images/Media/Pix/pictures/2004/01/05/Weekly3.jpg
― Momus (Momus), Friday, 12 March 2004 11:41 (twenty-two years ago)
― N. (nickdastoor), Friday, 12 March 2004 11:42 (twenty-two years ago)
Suzy, how does the Edgy Style Mag keep going? What are its sales figs compared to the Face's?
― Jerry the Nipper (Jerrynipper), Friday, 12 March 2004 11:42 (twenty-two years ago)
― N. (nickdastoor), Friday, 12 March 2004 11:43 (twenty-two years ago)
― stevem (blueski), Friday, 12 March 2004 11:44 (twenty-two years ago)
― CharlieNo4 (Charlie), Friday, 12 March 2004 11:44 (twenty-two years ago)
Havent bought The Face in Many years. (I have editions 1 to 10 in a box in the attic)... Should have a look at this months.
― mark grout (mark grout), Friday, 12 March 2004 11:44 (twenty-two years ago)
― Jerry the Nipper (Jerrynipper), Friday, 12 March 2004 11:46 (twenty-two years ago)
Taking sides: Just 17 or FeMail... ARGHHHHHHH.
Anyway, it's J-17 these days. To be honest I think it's a fair point that these may be due for the axe. I never read the Face so I care less about that then I do for J-17. I'm quite sad that CosmoGirl UK has a different attitude to CosmoGirl US, which ISTR a couple of years ago was actually quite (gasp!) empowering (dare I say that word), in that along with the 'here are the latest new look fashions' it had fun and well written stuff about education and careers and creative pursuits! The UK one, on a recent reading was a load of auld toss.
― Sarah (starry), Friday, 12 March 2004 11:48 (twenty-two years ago)
― Anna (Anna), Friday, 12 March 2004 11:48 (twenty-two years ago)
― N. (nickdastoor), Friday, 12 March 2004 11:50 (twenty-two years ago)
Zoo, innit?
― Sarah (starry), Friday, 12 March 2004 11:51 (twenty-two years ago)
― Momus (Momus), Friday, 12 March 2004 11:53 (twenty-two years ago)
― mark grout (mark grout), Friday, 12 March 2004 11:56 (twenty-two years ago)
― N. (nickdastoor), Friday, 12 March 2004 11:57 (twenty-two years ago)
― Momus (Momus), Friday, 12 March 2004 12:00 (twenty-two years ago)
Somehow my own Edgy Style Mag manages to be both a) reinventive and b) out of this sort of melee, I'm sure because the founder still holds the vast majority of shares in the company and has turned down a fair few offers over time. I'm not sure what the sales figs are as it stays out of the ABCs but my guess is 50-70k British readers depending on who is on the cover, same amount abroad. They are working a niche and that is its size; it's the fashion/art/'creative' industry bible in a way that the others aren't, and the most international by far of all of these magazines. Salaries and fees to work there have never been high; photographers work for cost as a showcase for their work, but you're at least paid on time.
There have been rumours for the past four months that at the very least the Face's editor was for the chop. The approach that style magazines have to take, where they get in early with things and write positively but intelligently, is harder to accomplish now; access to your story is at once near but kept at arm's length.
― suzy (suzy), Friday, 12 March 2004 12:01 (twenty-two years ago)
― N. (nickdastoor), Friday, 12 March 2004 12:01 (twenty-two years ago)
― Jerry the Nipper (Jerrynipper), Friday, 12 March 2004 12:02 (twenty-two years ago)
― N. (nickdastoor), Friday, 12 March 2004 12:02 (twenty-two years ago)
― Momus (Momus), Friday, 12 March 2004 12:03 (twenty-two years ago)
― Sarah (starry), Friday, 12 March 2004 12:04 (twenty-two years ago)
― Pete (Pete), Friday, 12 March 2004 12:05 (twenty-two years ago)
― suzy (suzy), Friday, 12 March 2004 12:05 (twenty-two years ago)
― Jerry the Nipper (Jerrynipper), Friday, 12 March 2004 12:06 (twenty-two years ago)
― Momus (Momus), Friday, 12 March 2004 12:06 (twenty-two years ago)
― N. (nickdastoor), Friday, 12 March 2004 12:07 (twenty-two years ago)
The Face? Good riddance, mutter mutter etc.
― The River Kate (kate), Friday, 12 March 2004 12:07 (twenty-two years ago)
Now I am imagining 80s Smash Hits being staffed by an army of Tom Ewings and it's a bit disturbing.
― N. (nickdastoor), Friday, 12 March 2004 12:10 (twenty-two years ago)
― Pete (Pete), Friday, 12 March 2004 12:11 (twenty-two years ago)
― Andrew Farrell (afarrell), Friday, 12 March 2004 12:13 (twenty-two years ago)
― N. (nickdastoor), Friday, 12 March 2004 12:14 (twenty-two years ago)
― mark grout (mark grout), Friday, 12 March 2004 12:36 (twenty-two years ago)
"Stories in Zoo must be sexy, funny, or about football," says (editor) Merrill. "Ideally, a story will be all three at the same time, and if it's none of those things it's ditched."
The UK mags I buy, and that focus on what I'd call beauty, are Wire and Frieze. Both started in the 90s (or late 80s?) but staffed by people formed by that New Romantic sensibility of 'beauty' -- Michael Bracewell in Frieze, for instance, who was a stalwart of Blitz, the archetypal 80s 'beauty style mag', and all the ex-80s NME people at Wire. These magazines are in a demographic bubble and a time warp, it seems. Then again, what if that kind of beauty interest is in Britain's future as well as its past? If only in a 'return-of-the-repressed' sort of way?
― Momus (Momus), Friday, 12 March 2004 12:39 (twenty-two years ago)
the most recent issue I bought had a photoarticle in it about Palestine... it was really strange, treating a conflict and world of human misery as an excuse for KEWL pictures.
― DV (dirtyvicar), Friday, 12 March 2004 12:43 (twenty-two years ago)
― Spencer Chow (spencermfi), Monday, 22 March 2004 22:36 (twenty-one years ago)
― Barima (Barima), Monday, 22 March 2004 22:43 (twenty-one years ago)
(well said Barima)
― suzy (suzy), Monday, 22 March 2004 22:51 (twenty-one years ago)
My collection of Face back issues is a source of quiet pride for me (even though it's mostly late 90s, it's still great for re-reading).
― Barima (Barima), Monday, 22 March 2004 23:01 (twenty-one years ago)
Kate Moss and Jefferson Hack?
― James Mitchell (James Mitchell), Monday, 22 March 2004 23:40 (twenty-one years ago)
― suzy (suzy), Monday, 22 March 2004 23:46 (twenty-one years ago)
So, one more edition to go and then it's 'if'?
― mark grout (mark grout), Tuesday, 23 March 2004 10:35 (twenty-one years ago)
― suzy (suzy), Tuesday, 23 March 2004 10:59 (twenty-one years ago)
Ha! Yeah, best if you like being given a load of bollocks about 'nurturing young talent' only to find that they will suck you and your friends dry and then find a creative way of easing you out of the company.
― Anna (Anna), Tuesday, 23 March 2004 11:01 (twenty-one years ago)
― mark grout (mark grout), Tuesday, 23 March 2004 11:03 (twenty-one years ago)
- Make sure all words are spelled correctly.- Try different keywords.- Try more general keywords.- Try fewer keywords
― Anna (Anna), Tuesday, 23 March 2004 12:37 (twenty-one years ago)
― Anna (Anna), Tuesday, 23 March 2004 12:39 (twenty-one years ago)
― N. (nickdastoor), Tuesday, 23 March 2004 12:48 (twenty-one years ago)
― Ed (dali), Tuesday, 23 March 2004 12:54 (twenty-one years ago)
― Anna (Anna), Tuesday, 23 March 2004 13:03 (twenty-one years ago)
― Debord (Debord), Tuesday, 23 March 2004 13:37 (twenty-one years ago)
can that possibly be true, suzy??
also does sleaze really only sell 2k? that sounds v low.
― toby (tsg20), Tuesday, 23 March 2004 13:51 (twenty-one years ago)
― Ed (dali), Tuesday, 23 March 2004 13:56 (twenty-one years ago)
― N. (nickdastoor), Tuesday, 23 March 2004 13:59 (twenty-one years ago)
― Debord (Debord), Tuesday, 23 March 2004 14:02 (twenty-one years ago)
― Pashmina (Pashmina), Tuesday, 23 March 2004 14:07 (twenty-one years ago)
― Debord (Debord), Tuesday, 23 March 2004 14:10 (twenty-one years ago)
― Ricardo (RickyT), Tuesday, 23 March 2004 14:11 (twenty-one years ago)
Ricardo - you'd assume, but then again the Independent on Sunday only sells about 5000 copies in Scotland and you can get that in most newsagents. I guess there a lot of returns.
― N. (nickdastoor), Tuesday, 23 March 2004 14:15 (twenty-one years ago)
― Ricardo (RickyT), Tuesday, 23 March 2004 14:18 (twenty-one years ago)
-I would think her employers ahve better things to do than read a board? Has she slagged them right off proper like on here?
― Debord (Debord), Tuesday, 23 March 2004 14:19 (twenty-one years ago)
― Ricardo (RickyT), Tuesday, 23 March 2004 14:21 (twenty-one years ago)
Did you see that thing about the Wall Street Journal's court case with al-Fayed, where it emerged that it only had three web subscribers in the whole of the UK?
― N. (nickdastoor), Tuesday, 23 March 2004 14:21 (twenty-one years ago)
― N. (nickdastoor), Tuesday, 23 March 2004 14:22 (twenty-one years ago)
I'm not sure there's much danger of that. The names of the magazines must be on thousands of web pages, and a google search of S-- C-- by herself doesn't even find the two instances of it on ILX. A far better reason is that it's rude.
xpost - see here for reasons to be careful about slagging off even web-ignorant employers: Putting your blog details on a job application, C or D?
― Andrew Farrell (afarrell), Tuesday, 23 March 2004 14:22 (twenty-one years ago)
― N. (nickdastoor), Tuesday, 23 March 2004 14:23 (twenty-one years ago)
― Ricardo (RickyT), Tuesday, 23 March 2004 14:24 (twenty-one years ago)
― Pashmina (Pashmina), Tuesday, 23 March 2004 14:25 (twenty-one years ago)
― Debord (Debord), Tuesday, 23 March 2004 14:30 (twenty-one years ago)
― leigh (leigh), Tuesday, 23 March 2004 14:37 (twenty-one years ago)
― N. (nickdastoor), Tuesday, 23 March 2004 14:38 (twenty-one years ago)
― toby (tsg20), Tuesday, 23 March 2004 14:40 (twenty-one years ago)
The Business (prev. Sunday Business)'s sale north of the border is even more ridiculous - 689 copies a week.
Toby - yes, I enjoyed the new magazine and wondered if it meant that Talk of the Town had disappeared.
― N. (nickdastoor), Tuesday, 23 March 2004 14:43 (twenty-one years ago)
ESM is not for divulging, this is not negotiable. But it sells a damn sight better than the Face has done recently, at least 40,000. The fragmentation of the mag market means that *no* title sells as much as five years ago, even.
― suzy (suzy), Tuesday, 23 March 2004 16:52 (twenty-one years ago)
http://media.guardian.co.uk/presspublishing/story/0,7495,1187059,00.html
― suzy (suzy), Wednesday, 7 April 2004 06:51 (twenty-one years ago)
― Super-Kate (kate), Wednesday, 7 April 2004 07:00 (twenty-one years ago)
The real 'fuck that' should be for the Independent and its 'Independent Portfolio'.
Anyway, the frontrunner to buy is Hachette Filipacci, who own Elle and Red.
― suzy (suzy), Wednesday, 7 April 2004 07:04 (twenty-one years ago)
― Barima (Barima), Wednesday, 7 April 2004 13:03 (twenty-one years ago)
What a brillliant name. Is that a person?
― N. (nickdastoor), Wednesday, 7 April 2004 14:50 (twenty-one years ago)
― Markelby (Mark C), Wednesday, 7 April 2004 14:51 (twenty-one years ago)
― chris (chris), Wednesday, 7 April 2004 14:52 (twenty-one years ago)
― suzy (suzy), Wednesday, 7 April 2004 16:59 (twenty-one years ago)
SAVING FACE: A future is forming for The Face, Emap’s fashion and pop culture title that closed last month after 24 years on the newsstand. An Emap spokeswoman said the deadline for sealed bids closed last week and the publisher has moved on to in-depth discussions with potential bidders, including venture capital groups and small, independent publishers. Industry sources said a group of London City financial types with bonus money to burn are among the contenders, and the offer price is in the neighborhood of $6.3 million, or 3.5 million pounds. Other contenders are believed to include Peter Howarth, managing director of the publishing company Show Media, and Ashley Heath, editorial director of Arena Homme Plus, another Emap title. Both declined to comment. The Emap spokeswoman would not discuss the names of the bidders, nor would she confirm the sales figure. “We’re looking for a speedy solution to the situation,” she added. “The Easter holidays set us back a bit, but we hope to make a decision by next month.” As reported in March, Emap suspended publication of The Face after the May issue. — Samantha Conti
― El Diablo Robotico (Nicole), Friday, 16 April 2004 18:18 (twenty-one years ago)