Mark & Lard In Trouble?

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Just saw this on another message board:

Mark and Lard's contract Posted Tue Dec 11 00:34:56 GMT 2001 by Unruly Butler Expires in April 2003. Radio 1 will almost certainly not be renewing it. They're missing the target market (16-24) so widely that R1 will be glad to get shot of them. Stunts like playing the Sugababes six times in a row have not been popular upstairs, and the playlist enforcers are getting mighty pissed off. The jump in audience makeup for the 1pm-3pm slot gives Radio 1 an awkward profile, nowhere near smooth enough for targeted demographics wank wank wank. The Radio 1 listener profile isn't neat enough: 16-24 year olds until 1, way older for two hours with Mark & Lard, then a slump back to pre-teens for Chris Moyles (who's hitting the home-from-school crowd very hard - disturbing bearing in mind how boorish and charmlessly smutty he is, hardly the best example for the under tens) So, enjoy Lardyboy and Radcliffe while you can. Or retune to Radio 2, where I'm sure they'll find a home.

Thoughts?

― Chris Lyons, Monday, 10 December 2001 01:00 (twenty-three years ago)

New lardyarse answers...

― Chris Lyons, Monday, 10 December 2001 01:00 (twenty-three years ago)

Dammit, I hope they shift them to thee evening again, & give them free rein over the rekords they can play. Their olf evening show was the BEST music radio show EVER IMO.

― Norman Phay, Monday, 10 December 2001 01:00 (twenty-three years ago)

Mr Phay is OTM - the evening show, when they had indie, live sessions, poetry readings, film reviews, all manner of lunacy, fart gags and a strict NO LIGHTHOUSE FAMILY rule, was great. oh, for those days again!

― katie, Tuesday, 11 December 2001 01:00 (twenty-three years ago)

Well they can't have 10-12 back 'cos that's Peel's slot by rights; so how about getting rid of drear careerist Lamacq instead (but won't happen as Gavin and Emma will protest, or worse defect to Claire Sturgess on XFM).

― Marcello Carlin, Tuesday, 11 December 2001 01:00 (twenty-three years ago)

i'm pro the radio2 thing.

― Alan Trewartha, Tuesday, 11 December 2001 01:00 (twenty-three years ago)

"another message board"?

― Alan Trewartha, Tuesday, 11 December 2001 01:00 (twenty-three years ago)

R2 surely their natural home now? There's no place on R1 for the sort of thing they were doing in the early-mid 90s, but, if Jack Docherty and Moray Hunter can get away with arsing around on R2 for a couple of months last year (which I never heard, but heard good things about), I'm sure the two Marks would fit right in.

― Michael Jones, Tuesday, 11 December 2001 01:00 (twenty-three years ago)

Perhaps you should twin with Some Of The Corpses, you cross paths so often.

― berbis, Tuesday, 11 December 2001 01:00 (twenty-three years ago)

there's that whole SOTCAA and notbbc nexus thing going on.

― Alan Trewartha, Tuesday, 11 December 2001 01:00 (twenty-three years ago)

"Perhaps you should twin with Some Of The Corpses, you cross paths so often."

That's a *terrible* idea.

― Michael Jones, Tuesday, 11 December 2001 01:00 (twenty-three years ago)

Is Claire Sturgess on Prozac? Or is she just the indie Margherita Taylor?

― Will, Tuesday, 11 December 2001 01:00 (twenty-three years ago)

just shoot them. they aren't funny. neither is mr moyles. in fact the best advertisment for m&l is the fact that he follows.

― another james, Tuesday, 11 December 2001 01:00 (twenty-three years ago)

i wonder why people link m&l with moyles. it's just because they amuse their audience i suppose, but it's rather like comparing reeves and mortimer with the class clown swearing at the back of maths.

reeves and mortimer s/d been done?

― Alan Trewartha, Tuesday, 11 December 2001 01:00 (twenty-three years ago)

Graveyard Shift indeed GRATE and the sound of my mid-teens but I'm not sure whether the music it played would fit in with my tastes these days. M&L have actually gone down in my estimation with their slaggings of certain records I like but would have dismissed snottily in '95: their sarcasm to the effect that Jay-Z's "Girls Girls Girls" was "redeemed" by the "You Are Everything" sample comes to mind. That being said, I'd listen to a show they did based around the Graveyard Shift principle ... but where? Certainly not late-night Radio 2, which has more in common with Nicky Campbell's bloody awful AOR extravaganza which idiotically displaced Peel in Radio 1's "mature" phase c.1988.

Maybe M&L could do Saturday mornings on R2 if Jonathan Ross "concentrates on TV" or something?

Encapsulation of Moyles: "doesn't Gervaise The Hairdresser sound innocuous and inoffensive by comparison?"

― Robin Carmody, Tuesday, 11 December 2001 01:00 (twenty-three years ago)

Oh, and having gone to that "other message board" I have no hesitation in pronouncing most contributors to that thread the modern equivalent of the DLT listeners in 1993 who wouldn't accept that the station had to move on to survive.

― Robin Carmody, Tuesday, 11 December 2001 01:00 (twenty-three years ago)

ILE v notbbc FITE?

― Alan Trewartha, Wednesday, 12 December 2001 01:00 (twenty-three years ago)

They said that about "Girls Girls Girls" did they? Oddly enough I entirely agree with them. But not necessarily in a sarky way.

― Marcello Carlin, Wednesday, 12 December 2001 01:00 (twenty-three years ago)

ILE wins hands down. NotBBC often right up its own arse.

― Robin Carmody, Wednesday, 12 December 2001 01:00 (twenty-three years ago)

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