Anyone Doing SEO / SEM Stuff? I Need to Root Around in Your Brain, Please

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Hiya,

So, even though I read ILX every week or so, I almost never post any more, 'cause, like, I've lots of homeless and / or orphaned animals taking-up all of my free time. (They're worth it, most of the time.)

Anyway, I am still here and now I need some help - is anyone here doing any SEO / SEM work and, if you are, could I ask you some (very likely idiotic) questions?

A - What's the best free SERPs program available? (I know what I need the program to do, and the programmer wants to do it, but the dragon lady won't pay for the development time - and in the meantime, I desperately need to track some specific ranking changes.)

B - Can anyone tell me how the search engine sponsored search programs (AdSense, AdWords, etc.) deal with plurals? Is it better to run "expert witness" or "expert witnesses" or both? Is the plural considered inclusive of the singular? (I'm trying to see a pattern here, and it looks like each program treats them differently.)

Probably more, but since this is being sent off into the ether, I'll wait until and if there's a response.

Laura and Critters

MsLaura, Tuesday, 24 June 2008 23:26 (seventeen years ago)

sorry no expert in this field, but i've used IBP for serp tracking before and it seems pretty good overall (it's not free but the trial provides limited functionality).

__CB__, Wednesday, 25 June 2008 17:22 (seventeen years ago)

Whenever I hear "SEO", plaid sportjackets and diamante'd pinkies aren't far behind.

libcrypt, Wednesday, 25 June 2008 19:53 (seventeen years ago)

Whenever I hear "SEO" the banhammer isn't far behind

stet, Wednesday, 25 June 2008 19:54 (seventeen years ago)

Behind SEO seems to be this notion that a bunch of guys who couldn't pass a Data Structures class can fake out zillions of Google's cream-of-the-crop engineers.

libcrypt, Wednesday, 25 June 2008 20:00 (seventeen years ago)

There's GOOD SEO too – like putting useful title tags and proper html

B) they know how to do this iirc

Catsupppppppppppppp dude 茄蕃, Wednesday, 25 June 2008 20:06 (seventeen years ago)

There are good used cars too.

libcrypt, Wednesday, 25 June 2008 20:08 (seventeen years ago)

This thread is number 443400444 on google for SEO.

Jarlrmai, Wednesday, 25 June 2008 20:20 (seventeen years ago)


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