Desperate advertising

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I just saw what may be the most desperate ad I've ever seen. It was a sexy woman putting on a skintight leather jump suit over lacy black underwear. It eventually transpired to be promoting Ipswich vs Oxford at speedway - "Speedway is back - and it's sexier than ever!"

And I noticed in yesterday's Guardian that Black Tower wine is having some kind of relaunch to convince people it's not irredeemably naff.

What's the most desperate, hopeless, doomed-to-failure ad you've seen?

Martin Skidmore, Friday, 5 April 2002 00:00 (twenty-three years ago)

desparate + doomed-to-failure = does not compute

Graham, Friday, 5 April 2002 00:00 (twenty-three years ago)

all advertising is desperate. disco stu don't need to advertise.

di, Saturday, 6 April 2002 00:00 (twenty-three years ago)

most desperate advertising?

the muppets who walk around emblazened with NIKE and GAP and ELLESE, and all the other big name, indian child slave laboured fashion.

its funny because people don't realise that they are whoring their bodies to advertising - - hehehe

Lee, Sunday, 7 April 2002 00:00 (twenty-three years ago)

Lee = OTM. So is Di. All advertising is desperate. LOOK HOW WITTY WE ARE !!! BUY OUR PRODUCKT!!! LOOK HOW "EDGE" WE ARE!!!! BUY BUY OUR PRODUCKT!!! BUY OUR PRODUCKT & J00 \/\/ILL GET LAID!!!! etc etc etc fukc advertising

Norman Phay, Sunday, 7 April 2002 00:00 (twenty-three years ago)

Hey what about the new Yorkie campaign "It's not for girls"...is that going to backfire on them a bit?

jel --, Sunday, 7 April 2002 00:00 (twenty-three years ago)

the yorkie ads utelise the famous reverse psychology technique: "you can't buy this! -Yes I can!"

god bless advertising!

Lee, Sunday, 7 April 2002 00:00 (twenty-three years ago)

Is this a joke or not?:

Nestle Rowntree marketing director Andrew Harrison, said: "We're not saying Yorkie is "not for girls" to be offensive but to let the British male know that we are for him alone...Women Yorkie eaters can switch to an Aero or Little Rolo if they like, Yorkie's feelings won't be hurt."

I'm confused. Also: Council bans 'sexist' chocolate bar campaign

Graham, Tuesday, 16 April 2002 00:00 (twenty-three years ago)

haha how would this have fared if YORKIE was called QUINN as originally planned!?!

mark s, Tuesday, 16 April 2002 00:00 (twenty-three years ago)

PUKKA PIES! The sexy couple in the sporty car eating pies. Desperate stuff. [thread crossover madness]

Alan Trewartha, Tuesday, 16 April 2002 00:00 (twenty-three years ago)

Pff.

Graham, Tuesday, 16 April 2002 00:00 (twenty-three years ago)

nine years pass...

Just saw an ad for Lipitor in which the central theme was "Are you kidding yourself" and it was apparently aimed at middle aged men who eat well and exercise, yet still have high blood pressure. The main guy in the ad (a slim silver haired man in his...late 40s? early 50s?) was like "I thought diet and exercise would take care of my high blood pressure...but I was wrong" and then the ad goes on to tell him how Lipitor can help.

This aired during a rerun of Oprah on late night tv. Um, this ad is targeted at men who think they are kidding themselves? No.

it was pleasant and delightful, just like (La Lechera), Wednesday, 3 August 2011 04:44 (fourteen years ago)

this toilet bowl cleaner looks like a big blue tampon

http://farm7.static.flickr.com/6007/6018875445_5dafb0e2c0.jpg

it was pleasant and delightful, just like (La Lechera), Sunday, 7 August 2011 20:36 (fourteen years ago)

two years pass...

"We dare you to try this [haircolor product]!" -- Aveda

we slowly invented brains (La Lechera), Friday, 21 March 2014 14:50 (eleven years ago)

I just got a banner ad that said "Over 6.4 million people start their day with Honey Nut Cheerios/AMERICA'S FAVORITE Cereal...Shop Now"

james franco tur(oll)ing test (Hurting 2), Friday, 21 March 2014 16:55 (eleven years ago)

And I thought, "man, that's fucking sad that so many people start the day with a big bowl of heavily sugared crap"

james franco tur(oll)ing test (Hurting 2), Friday, 21 March 2014 16:55 (eleven years ago)

it is unfortunate, i agree
also nice bandwagon approach

we slowly invented brains (La Lechera), Friday, 21 March 2014 17:01 (eleven years ago)

Man do I want some honey nut cheerios right now though, they're so good.

james franco tur(oll)ing test (Hurting 2), Friday, 21 March 2014 17:02 (eleven years ago)

AMERICA'S FAVORITE

http://31.media.tumblr.com/RaAhBBk4Tph5n58iXSTut7xko1_500.png

Montgomery Burns' Jazz (Tarfumes The Escape Goat), Friday, 21 March 2014 17:11 (eleven years ago)

when all you have is "america's favorite" i guess you have to use it

we slowly invented brains (La Lechera), Friday, 21 March 2014 17:12 (eleven years ago)

still can't believe a company tried to dare me to use its product

we slowly invented brains (La Lechera), Friday, 21 March 2014 17:13 (eleven years ago)

At least they didn't double dog dare you.

Aimless, Friday, 21 March 2014 17:43 (eleven years ago)

http://www.rattustrap-manchester-terriers.com/Lists/Photos/art_lagerboy_whatsthematter_800x.jpg

makes me a wee bit tense

fhingerbhangra (Noodle Vague), Friday, 21 March 2014 17:44 (eleven years ago)

wtf is going on with that hobgoblin's right hand?

we slowly invented brains (La Lechera), Friday, 21 March 2014 17:46 (eleven years ago)

the ale is literally the hobgoblin, liquefied & poured into a glass (out of shot)

imago, Friday, 21 March 2014 17:48 (eleven years ago)

if i'm a lagerboy then how did i ever wind up in a hobgoblin bar

j., Friday, 21 March 2014 17:49 (eleven years ago)

i resent the notion that a lager drinker is a callow youth when it's asserted by a fucking D&D character

fhingerbhangra (Noodle Vague), Friday, 21 March 2014 17:51 (eleven years ago)

also this whole Hobgoblin campaign is open to being outflanked by, say, the Turps Marketing Board

fhingerbhangra (Noodle Vague), Friday, 21 March 2014 17:52 (eleven years ago)

It harks back to that 70's macho attitude that bitter is a Real Mans drink, well fuck that it makes me want order a lager and black and fuck all the bearded Camra shits.

xelab, Friday, 21 March 2014 17:58 (eleven years ago)

"You're not a faggot are you?" still a great way to market beer in 2014.

james franco tur(oll)ing test (Hurting 2), Friday, 21 March 2014 18:35 (eleven years ago)

even when it's being said by a fucking fairy tale figure

fhingerbhangra (Noodle Vague), Friday, 21 March 2014 18:45 (eleven years ago)

a fairy tale figure who seems to be grabbing his crotch and warning you about "tasting something"

james franco tur(oll)ing test (Hurting 2), Friday, 21 March 2014 18:54 (eleven years ago)

think it's a female hobgoblin, not that i wanna analyse it too closely

imago, Friday, 21 March 2014 18:56 (eleven years ago)

you think? can't see it with those sideys

fhingerbhangra (Noodle Vague), Friday, 21 March 2014 18:57 (eleven years ago)

lol! I have this image in my mind that this hobgoblins appendage looks like a big shiny rosy red cortland apple.

xelab, Friday, 21 March 2014 19:04 (eleven years ago)


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