Examples of breathtakingly unoriginal marketing

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Putting some books away at work yesterday, I noticed these in my pile:

http://marthalong.files.wordpress.com/2008/06/9781845964047.jpg
http://ecx.images-amazon.com/images/I/41zW3kwdbDL._SS500_.jpg

Two different books, different authors, same genre of exploitation memoir, same model,
same photo.
You really can judge a book by its cover these days.

Reminds me of this beauty i saw a while back

http://ecx.images-amazon.com/images/I/415V56XR67L._SS500_.jpg
http://ecx.images-amazon.com/images/I/41YF8VAE4TL._SS500_.jpg

I was going to put this in I Love Books, but why not, let's embrace all other media too.

get that pion down you son (Frogman Henry), Friday, 12 December 2008 12:09 (seventeen years ago)

http://www.joelapompe.net/

StanM, Friday, 12 December 2008 12:36 (seventeen years ago)

was going to post this:

http://www.amazon.co.uk/Girl-Meets-Boy-Myths-Smith/dp/1847670687/ref=sr_1_2?ie=UTF8&s=books&qid=1229087192&sr=1-2

which i'm sure was a smith's related image before now. and a quick google turned up this

http://causticcovercritic.blogspot.com/2008/04/brief-stay-with-first-person.html

and this

http://causticcovercritic.blogspot.com/2008/04/bookalbum-cover-cross-over-madness.html

serial offender...

koogs, Friday, 12 December 2008 13:20 (seventeen years ago)

Sometines theres little trends in movies like this

Like American Werewolf In London/The Howling/Wolfen all coming out around the same time.

uәʇɹɐƃu!әʍ ˙ƃ ʎәu!Ⴁʍ (Whiney G. Weingarten), Friday, 12 December 2008 13:21 (seventeen years ago)

some of those joelapompe things are outrageous. am reminded what the insider on the screenwipe advertising special said, how it used to be sitting around thinking of original ideas but is now trawling the internet to see what you can rip off.

koogs, Friday, 12 December 2008 13:24 (seventeen years ago)

Caustic Cover Critic: One man's endless ranting about book design

Aha, just the ticket.

get that pion down you son (Frogman Henry), Friday, 12 December 2008 13:27 (seventeen years ago)

Tbh it's not just unoriginality, it's putting readers and books in books in boxes via the marketing approach, and by that Im talking about the design, not advertising or sales stategies as such; while it's helpful in terms of putting books on the right shelves, and yes, it it helps ther onsumer instantaneously identify what they're likely to enjoy based merely on the cover and not scanning the contents, it's ultimately fucking insulting. And those things ive just mentioned are a pretty parlous state of affairs rally, and only came about as a result of
cookie-cutter design.

get that pion down you son (Frogman Henry), Friday, 12 December 2008 13:35 (seventeen years ago)

heinously executed post there.

get that pion down you son (Frogman Henry), Friday, 12 December 2008 13:37 (seventeen years ago)

Not quite what your talking about, but made me laugh when I saw it yesterdat

Chewshabadoo, Friday, 12 December 2008 13:42 (seventeen years ago)

http://www.thatvideogameblog.com/wp-content/uploads/2008/10/baja.jpg

snoball, Friday, 12 December 2008 13:42 (seventeen years ago)

Don't know if it's "breathtakling unoriginal," but these three really struck me when I was at a local bookstore over the summer:

http://img390.imageshack.us/img390/567/n1134308060781599719js0.jpg

Emergency Rainbow (Pancakes Hackman), Friday, 12 December 2008 13:44 (seventeen years ago)

Public Domain: The True Story of the Image I Could Get for Free

Indiespace Administratester (Hurting 2), Friday, 12 December 2008 14:01 (seventeen years ago)

How much do you figure that "Signed First Edition" loses in value with the three stickers on the jacket?

If Timi Yuro would be still alive, most other singers could shut up, Friday, 12 December 2008 14:04 (seventeen years ago)

the ali smith book / primal scream cover photo is a photo by william eggleston. so, while it's kind of lame that one used the other as a "cover" after the other one did, the photo has been moderately well known for years. Six Feet Under ripped this photo off at one point as well in the show.

akm, Friday, 12 December 2008 14:16 (seventeen years ago)

books marketed at women (fiction in particular) are all pretty bad at this. the number of books will illustrations of women's shoes and bags is kind of overwhelming.

akm, Friday, 12 December 2008 14:18 (seventeen years ago)

Jeremy Clarkson: "I won't buy a paperback unless it has a picture of a submarine or a fighter plane on the cover"

snoball, Friday, 12 December 2008 14:22 (seventeen years ago)

> the ali smith book / primal scream cover photo is a photo by william eggleston. so, while it's kind of lame that one used the other as a "cover" after the other one did, the photo has been moderately well known for years. Six Feet Under ripped this photo off at one point as well in the show.

yes, a lot of the smiths covers are also well known images that have been used elsewhere, but in my mind they are smiths covers first and foremost.

koogs, Friday, 12 December 2008 14:25 (seventeen years ago)

Err. But that Gaiman book is with Dave McKean's artwork and surely the band bought the rights to the img from Dave or his agent at some point? The artist might have played with the idea on a couple of different layouts before the children's book came along.

One Community Service Mummy, hold the Straightedge Merman (Laurel), Friday, 12 December 2008 14:37 (seventeen years ago)

We actually have one YA book and one adult book with the EXACT SAME COVER IMG and layout. It's a picture of a snowglobe sitting on a table in front of a window, and the only difference is the scene in the snowglobe -- one is a little cottage/house and one is something else.

One Community Service Mummy, hold the Straightedge Merman (Laurel), Friday, 12 December 2008 14:39 (seventeen years ago)

surely the band bought the rights to the img from Dave

yes.

BLAP BLAP (Roberto Spiralli) (sic), Friday, 12 December 2008 22:08 (seventeen years ago)

(actually they wanted to buy it straight, and he insisted on redoing it so it wasn't exactly the same as the book cover)

BLAP BLAP (Roberto Spiralli) (sic), Friday, 12 December 2008 22:09 (seventeen years ago)

Ma, I'm Gettin' Myself a New Mammy.

D'Andrelo, the gay white ex-con (Pillbox), Friday, 12 December 2008 22:16 (seventeen years ago)

that girl's chin looks like it's gonna fall right off.

get that pion down you son (Frogman Henry), Friday, 12 December 2008 22:18 (seventeen years ago)

um, i think it may have started with

http://images.barnesandnoble.com/images/13850000/13851844.JPG

Maria, Friday, 12 December 2008 22:50 (seventeen years ago)

(famous historical figure's)(posession)

get that pion down you son (Frogman Henry), Friday, 12 December 2008 22:53 (seventeen years ago)

it's all about daughters lately. apparently the only way to write historical fiction about WOMEN.

Maria, Friday, 12 December 2008 23:00 (seventeen years ago)

That one's been a running book-people gag for years. (I was psyched when the movie version of Wonder Boys picked up on it by changing the title of the main character's first novel to The Arsonist's Daughter.)

For a while I was telling people that the novel I was working on was called The Phlebotomist's Grandniece.

nabisco, Friday, 12 December 2008 23:13 (seventeen years ago)

Yeah, that's not hard to believe. I didn't notice while I was in college because I didn't have time to read as much fiction as I'd like, but it's been annoying me for a year or so.

Maria, Friday, 12 December 2008 23:21 (seventeen years ago)

man, that book covers blog is the first i've heard there's a new paul beatty. why does no one tell me these things ¬_¬

thomp, Friday, 12 December 2008 23:54 (seventeen years ago)

also, viz. bridget jones' diary & its 'kafka's motorbike'

thomp, Friday, 12 December 2008 23:56 (seventeen years ago)

yes perhaaps it should be
(famous historical person's) (unexpected posession)

get that pion down you son (Frogman Henry), Saturday, 13 December 2008 01:24 (seventeen years ago)

The Skármeta novel that became "Il Postino" was originally published as Ardiente Paciencia. Later editions were changed to El cartero de Neruda (Neruda's Postman).

what U cry 4 (jim), Saturday, 13 December 2008 01:28 (seventeen years ago)

Hey, that's my blog! The best example of a much used image on a cover is this one:

http://bp3.blogger.com/_hvV0JHPYX_I/Rsoq2Cc7qoI/AAAAAAAAABE/sfKshYS-X1s/s1600-h/stock01.jpg

If that doesn't work, try http://bp3.blogger.com/_hvV0JHPYX_I/Rsoq2Cc7qoI/AAAAAAAAABE/sfKshYS-X1s/s1600-h/stock01.jpg

James Morrison, Saturday, 13 December 2008 02:18 (seventeen years ago)

OK, it didn't work, but it's five books all with the same cover image.

Also, re The Memory Keeper's Daughter which Maria referenced above...

http://ecx.images-amazon.com/images/P/0143037145.01._SCLZZZZZZZ_.jpg

See also this NYRB Henry James which came out a few years earlier...

http://ecx.images-amazon.com/images/P/0940322323.01._SCLZZZZZZZ_.jpg

James Morrison, Saturday, 13 December 2008 02:21 (seventeen years ago)

it's a fucking creepy image too

Maria, Saturday, 13 December 2008 03:54 (seventeen years ago)

As a graphic designer, this thread is making me want to stop using stock photography altogether.

D'Andrelo, the gay white ex-con (Pillbox), Saturday, 13 December 2008 04:06 (seventeen years ago)

http://farm2.static.flickr.com/1002/528928964_565d2a4923_o.jpg

milling through the grinder, grinding through the mill (S-), Saturday, 13 December 2008 04:44 (seventeen years ago)

http://www.joelapompe.net/wp-content/uploads/2008/10/earplug2001.jpg http://www.joelapompe.net/wp-content/uploads/2008/10/earplug2008.jpg

that one from Joelapompe is kinda horrifying. Two people thought of that and thought it was a good idea?

Merdeyeux, Saturday, 13 December 2008 05:00 (seventeen years ago)

oopsssss didn't realise the images were so big.

Merdeyeux, Saturday, 13 December 2008 05:00 (seventeen years ago)


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