Where Can I Find That Article (by Frith, maybe?) About the Development of World Music?

It seemed like a really lucid account of the record industry marketing of "World Music" in the 80s, and it was in a collection of music articles, and I think it was by Simon Frith, and I leafed through the book maybe nine years ago, and wish I could track it down.

Anyone know the title? Or where I can read it?

Thanks in advance.